Miami Yacht Show, Miami International Boat Show announce joint ticket sales
For the first time, boat enthusiasts can buy one ticket and attend both the Miami International Boat Show in Virginia Key and the Miami Yacht Show in Miami Beach.
In its first year under new producer Informa, the Miami Yacht Show announced a partnership with the National Marine Manufacturers Association’s Miami International Boat Show, which both take place during Presidents Day weekend.
Attendees can pay $50 a day to go to both shows and use a bus route between Collins Avenue and Virginia Key that will run daily Feb. 15-19 from 9 a.m. to 5 p.m. as part of the partnership.
This is one of the most well-known boat show weekends in the world, with many things to see and do for yachting and boating enthusiasts,” said Mary Bender, vice president of marketing for Informa, the Miami Yacht Show’s producer and co-owner. “The joint ticket is one of this year’s many enhancements designed to deliver the ultimate in enjoyment and convenience for our guests.”
Informa last year acquired Show Management, the longtime producer of the Fort Lauderdale International Boat Show, Palm Beach International Boat Show and Miami Yacht Show, for $133 million. Informa has been investing millions of dollars to upgrade the shows, which bring an influx of dollars and tourists to South Florida.
source:http://boatingindustry.com/news/2018/01/26/miami-yacht-show-announces-joint-ticket-with-miami-international-boat-show/